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MedicalMet's WhatsApp Blasting feature offers over 10 advanced filters to build precisely targeted campaign audiences. You can filter patients by: birthday month, age range, total number of visits, gender, last branch visited, last practitioner seen, patients who had an appointment between specific dates, patients without any upcoming appointments, number of inactive days, and — crucially — only patients who have given marketing consent.
Filters can be combined to create highly specific segments. For example, you could target female patients aged 25–40 whose birthday is this month, who haven't visited in 30+ days, and who have opted in to marketing. Each campaign supports text messages, images, and PDF attachments for richer engagement.